Augmented Reality App Development
Augmented Reality provides easy accessibility of the smart devices. Augmented Reality lets users experience a real-life environment. The technology enhances real-world objects by computer-generated perceptual information. AR can be considered as a system combining three key features, which are as follows:
A combination of real and virtual worlds
3D registration of virtual and real objects
Real-time interaction
The technology primarily focuses not only on displaying objects in the form of electronic data but also on blending digital components into a person’s real-world perception.
With the integration of immersive sensations, AR made this real-world-like experience possible. Augmented Reality is basically a standard practice of creating a composite view of the real world.
Different Categories of Augmented Reality Apps
The best part of AR technology is that it is easily accessible to every individual. There are no restrictions to utilize this great tech innovation. Today, the majority of people are smartphone holders and AR apps are helping them to experience augmented reality via their mobile devices. This is the reason why AR is prevalent in different industry verticals.
The evolution of Augmented Reality has increased the demand for AR app development services.
Marker-Based Augmented Reality
Marker-based AR is also known as recognition-based AR. This type of AR provides accurate information about the object being recognized by the AR system. Marker-based AR offers diverse usage for different purposes in the market. It detects the object placed in front of the camera and delivers the exact detail for the same on the screen.
It streamlines the quick way of generating accurate details about a particular object. The object recognition is done by the marker where the marker has been replaced with the 3D version of the selected object. It allows users to have a detailed view of the object. Users can also rotate the 3D image while rotating the marker.
Marker less Augmented Reality
This type of AR-based application is one of the widely implemented apps in the industry. It is also known as location-based AR. It implements a feature in the app that offers location detection. The travel industry is taking the best advantage of such apps. Moreover, people are more fascinated with travel mobile app development to discover nearby locations within their current location.
The method works by reading the mobile’s GPS data, accelerometers, and digital compass while predicting the user’s focus. This type of app is primarily focused on providing the location information about the object placed in front of the user’s camera.
Projection Augmented Reality
This is the most minimalist type of AR technology that works on the projection of light on the surface. Projection AR is interactive and appealing that is focused on creating deception about the orientation, depth, and position of the object. Users can study the structure and depth by taking different objects into consideration. The use of this technology is widespread for creating huge deployments for experiencing Virtual Reality.
Superimposition Based Augmented Reality
This AR brings a replacement view of the object in focus. The program works by replacing the partial or complete view of an object using augmented view. Here object recognition plays an important role.
AR-Powered Art Exhibits
It provides an enhanced view and understanding of the artifacts on display to the user via the museum’s AR app.
AR in Automotive & Manufacturing
Automotive industries are using it to streamlining prototyping, optimize the automobile manufacturing process and assembly processes.
Use of AR in social media
Different filters, lenses, and effects on social media platforms are a result of Augmented Reality. Instagram, Pinterest, Facebook, Snapchat, and many other social media platforms are enhancing user engagements with the power of AR.
AR Indoor Navigation
Indoor navigation helps users find the shortest possible route to a particular area or destination.
AR Avatars
You can consider it as a digital persona of yourself that allows you to share expressions and emotions as well.
Augmented Reality vs Virtual Reality
Augmented Reality and Virtual Reality are two trending technologies. Both of these technologies have completely changed the perspective of how people see the real world.
Augmented Reality
AR is considered the enhanced version of real-world objects. It provides detailed information about the object in focus using the computer-generated image. The AR-based application helps users to have a closer look at the real world. It delivers a bulk of information which includes images, text, and a motion view of the object.
Virtual Reality
Virtual Reality is a computer-generated simulation that allows users to explore a different view of the real world, such as animated scenes of the real-world objects that have been photographed. The virtual reality mobile app development service help users explore the place they have never been like the peak of the mt. Everest, areas deep under the sea, the surface of mars. These apps let users experience the virtual reality of other planets and earth.
Virtual Reality replaces the real world whereas Augmented Reality adds to the real world.
Industries Leveraging the Power of Augmented Reality
Healthcare
The AR-enabled healthcare app development provides video platforms and can project augmented hands on the patient. It helps experienced surgeons to help beginners via augmented hands applied to the patients without staying at the same location.
AR Dating Services
The implementation of AR in dating apps is helping people to find their dates in the same city or location.
AR for Smart Glasses
Smart glasses offer both comfort and a fashionable look to users. It has the potential to offer augmented reality experiences and also an affordable product. It is one of the proven innovations that help many industries, especially retailers.
AR-Aided Education
AR has changed the way of delivering educational content. Especially for kids, it has transformed their imagination and development. A successful app like Google Sky Map is best for learning astronomy. It allows students to place their device’s camera in the sky and move it in any direction. The app will automatically denote the stars and constellations.
AR in Live Events
Many musical bands conduct live shows for their fans. Augmented Reality helps viewers to watch the live performance of their favorite musical bands. Bands can record their live performance by utilizing a solid green screen. The recording can be watched in the AR-enabled app via smartphone. On the other hand, VR will allow you to join the concert virtually, and AR will lend the concert to your personal smart device.
Travel & Tourism
Local and international travelers are also benefiting from AR capabilities. The travel and tourism industry provides accurate information about the surroundings and localities. The tour and travel AR application allow users to post a particular location, and AR features will cater to the details about the same. Such apps act as guides for voyagers who travel to new locations.
AR in Gaming
The gaming industry is gaining a height of success because of AR technology. The most famous innovation of AR in gaming is Pokemon Go. The implementation of AR in gaming apps has enhanced the user experience and made the gaming experience more enjoyable. Also, the Ar-based apps can be seen in real-world sports like NBA or FIFA. It allows fans to view the stats and analyze the players during the match.
AR in Retail and E-commerce
Many businesses are leveraging the power of AR in retailing and e-commerce businesses. The customers can easily view the product’s price, details and have a closer look at the product. The AR features help eCommerce businesses to showcase the products and all the required details of it in a better way. It eliminates the need to visit the physical store in the real world by providing the digitally generated image of a real-world object.
Benefits of AR in Businesses
IKEA
The brand uses an AR app to help online shoppers visualize how the product will look while placing it inside their homes.
Lacoste
Using this app, shoppers can put up their foot on the designated AR graphic area and look into their smartphones. They will show the customized image of the show as per the foot size of the customers.
MTV
MTV introduced an AR application which allows people to view custom MTV animations and graphics related to a particular performance. The app also provides AR-enabled 3D rendered objects for its audiences.
New York Times
The New York Times AR-enabled app allows them to view sports like ice hockey, figure skating.
Developing AR Application?
Influencing factors of AR app development.
Choosing SDK
Below are the most popular SDKs. You can choose anyone from the list.
Kudan
Wikitude
Xing
Max
AR Toolkit
ARtoolKit implements the following features:
Flat-panel image tracking
Sufficient speed for real-time AR apps
Orientation tracking for devices with stereoscopic cameras
camera calibration
Potentially work with optical helmets and glasses
Tracking simple black squares
Plugins for OpenSceneGraph and Unity
Free, open-source software
Vuforia
It implements the following features:
Recognition of different types of visual objects
Environment and text recognition
Numark (a combination of QR code and image)
EasyAR (alternative to Vuforia)
Version 2.0 includes the following features:
Work with smart glasses
Perception of the environment
3D object recognition
Cloud-based deployment of apps
Cloud recognition
App Coding
The AR app development process is generally focused on two main principles, which are
Based on the marker
Based on the user location
App Design
When it comes to the 3D model of AR apps, designing becomes the most sensitive and priority task. The design process includes:
Building wireframe
3D models creation
UI/UX and graphic design
Creation of animated images
App Features
The AR app offers the following features like:
Push notifications
Sign-up through email, SMS, and social media.
Access to the gallery, phone contacts, and other smartphone resources.
The Payment system
Messaging feature
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